We can all agree, AI isn’t just a buzzword. It’s changing the world, from how business is run to how you find information for your holiday.
Here are some ways businesses can capitalise on AI to get things done simpler and faster.
1) Chatbots for Customer Service
How? – Imagine having a helper who works round the clock, answering customers’ questions instantly. AI chatbots makes communicating with customers easy, especially for common queries.
Why Not? – AI Chatbots are not humans. It can’t understand complex human emotions or reply to unusual questions. Customers can get irritated as a result.
2) Boost Sales And Marketing
How? – AI can analyse large amounts of data to predict what a customer might like and buy next. This streamlines how to create ads that really speak to them. Both you and your customer will each get what you want.
Why Not? – Data protection is a key concern. Using too much customer data is invasive. AI is also unable to accurately analyse the nuances in the sales and marketing process that is costing the company money.
3) Hire Smarter
How? – Hiring the right people is tough. AI can quickly sieve through resumes based on criteria set by you and even help predict who might best fit your team. This takes off a part of the guesswork in hiring the real gems for your company.
Why Not? – You might miss out on great people if you solely rely on AI. Some non verbal cues can only be detected in person. Plus, how AI handles personal info is a concern for some.
4) Efficiently Complete Daily Tasks
How? – AI can take over boring, repetitive tasks like scheduling meetings or sorting emails. This frees up your team to focus on important tasks that would add to the bottom line.
Why Not? – Your team might feel underused and unappreciated since AI is doing a bulk of their job.
5) Arrive To Better Decisions
How? – AI can analyse mountains of data to help businesses make smarter decisions. It can spot trends and give insights that might otherwise be hard to see. This approach is extremely powerful when coupled with your own company’s proprietary data.
Why Not? – Sometimes, the AI’s suggestions are out of sync from real-world challenges, or they might be based on flawed data. Never follow the AI into the rabbit hole without cross checking first.
AI is super versatile but not without its challenges. Understanding how it can be used, is the first step toward success.
~ AI Data Guru Team